Gabriela
López
20+ years designing complex, high-stakes interfaces - from BMW head units to clinical therapy devices to AI-native tools. I lead teams, ship systems, and make hard things feel simple. Based in Ulm, Germany.
20+ years designing complex, high-stakes interfaces - from BMW head units to clinical therapy devices to AI-native tools. I lead teams, ship systems, and make hard things feel simple. Based in Ulm, Germany.
Work
AI Tooling · Design Systems · Future
Designing
with AI
Designing with AI
Designing with AI
Designing an AI-native portfolio, using Claude as a collaborative design tool to generate, iterate, and ship a production site. A live experiment in human-AI design workflow.
Designing an AI-native portfolio, using Claude as a collaborative design tool to generate, iterate, and ship a production site. A live experiment in human-AI design workflow.
Commercial Vehicles · HMI · Driver Experience
US Truck Company
Led UX for a confidential US truck manufacturer, owning end-to-end HMI design from research to handoff.
Automotive HMI · Embedded UI · Personalization
BMW AND MINI OS9
Led the design of BMW and MINI's personalization app, defining the experience for configuring and managing driver profiles.
Travel · Mobile App · UX Strategy
Travel · Mobile App · UX Strategy
Travelocity
Smartphone Apps
Travelocity
Smartphone Apps
Redesigned Travelocity's mobile and tablet experience streamlining navigation, strengthening brand identity, and simplifying the path from search to booking.
Redesigned Travelocity's mobile and tablet experience streamlining navigation, strengthening brand identity, and simplifying the path from search to booking.
Health Tech · Clinical UX
Zimmer MedizinSysteme
Designed the interface for a Zimmer MedizinSysteme medical massage device, with a focus on ease of use and readability at a distance.
About me
Puerto Rico · New York · San Francisco · Madrid · Ulm
My design journey began in Puerto Rico at the Central School of Visual Arts. After earning a BFA in Graphic Design and an MFA from Parsons, I built my career across New York, California, Spain, and now Germany - working with companies from early-stage startups to Fortune 500 enterprises.
I specialize in complex, high-stakes interfaces: automotive HMI, surgical planning tools, AI-native products. I've led cross-functional design teams, run structured critique, and built systems that scale beyond any one project. I care about the craft and about the people doing it alongside me.
Open to Lead UX and principal roles
About me
Puerto Rico · New York · San Francisco · Madrid · Ulm
My design journey began in Puerto Rico at the Central School of Visual Arts. After earning a BFA in Graphic Design and an MFA from Parsons, I built my career across New York, California, Spain, and now Germany - working with companies from early-stage startups to Fortune 500 enterprises.
I specialize in complex, high-stakes interfaces: automotive HMI, surgical planning tools, AI-native products. I've led cross-functional design teams, run structured critique, and built systems that scale beyond any one project. I care about the craft and about the people doing it alongside me.
Open to Lead UX and principal roles
About me
Puerto Rico · New York · San Francisco · Madrid · Ulm
My design journey began in Puerto Rico at the Central School of Visual Arts. After earning a BFA in Graphic Design and an MFA from Parsons, I built my career across New York, California, Spain, and now Germany - working with companies from early-stage startups to Fortune 500 enterprises.
I specialize in complex, high-stakes interfaces: automotive HMI, surgical planning tools, AI-native products. I've led cross-functional design teams, run structured critique, and built systems that scale beyond any one project. I care about the craft and about the people doing it alongside me.
Open to Lead UX and principal roles
© 2026 Gabriela López · Ulm, Germany
Designed in Figma · Built with Claude Code
© 2026 Gabriela López · Ulm, Germany
Designed in Figma · Built with Claude Code
© 2026 Gabriela López · Ulm, Germany
Designed in Figma · Built with Claude Code